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Home» 2014 » April

Newspapers that Included Ads about Tonic also Featured Articles about the Product

Posted by thomasmickey - April 23, 2014 - Uncategorized
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TweetIn the nineteenth century it was common practice for a newspaper to include an article favorable to a company or business that advertised in its pages. Pabst Brewery was no exception to receiving such an article. A letter addressed to the brewery by a Chicago publishing firm November 15, 1887, read as follows:  “In consideration of […]

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Advertising for Patent Medicines Spread across the Country

Posted by thomasmickey - April 9, 2014 - Uncategorized
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TweetThe Best Tonic from Pabst followed in the tradition of patent medicines, or products that companies put out that would cure health problems. Stephen Fox in his book The Mirror Makers writes: “In the decades after the Civil War, patent medicines became the first product to be advertised on a large scale, the first to aim directly […]

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Join Thomas Mickey as he writes a book about the Pabst Brewery’s medicinal beverage Pabst Extract, first produced in 1887 and for decades sold in pharmacies across the country.

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